Webinar: Sales Analytics 201: Beyond Basic Sales Reporting [08.16.2017]
Basic sales reporting in a distribution business often focuses on trends, such as which customers, branches, or sales reps are surging or flailing in sales or margin over a period of time. While this kind of reporting is useful and necessary, it doesn’t always spell out the actions your sales reps should take.
During this 40-minute webcast, technology expert, Andy Weith, will walk you through a series of ways to produce actionable reports for your sales team, including:
- Comparing individual customer buying patterns against customer class spend
- Identifying small accounts with large growth opportunities
- Developing a plan to address marginal and service drain customers